Book Review:Turn Clicks Into Customers: Proven Marketing Techniques for Converting Online Traffic into Revenue

MGH; 1 edition (April 16, 2010) | ISBN: 0071635165 | 240 pages 

Turn online visitors into paying customers! You’ve gone through all steps of developing a powerful business presence on the Web-— but it’s only the first step. Now, you have to make sure your visitors hit the “Purchase” button . . . before they start clicking through to your competitor’s site.

Forrester explains what works and what doesn’t for multiple online marketing strategies, including:

* E-mail

* Online searches

* Internet advertising

* Webinars

* Videos

* Social networking

You’ll learn best practices for each strategy at both a local and global level to reach more paying customers than ever before. Plus, you’ll get interviews with global experts who reveal proven tactics they’ve used to successfully turn Clicks into Customers.

For further information visit: dl4tech.com